Each stop shall include a stop name or identifier (destination/cross street, or numbered/lettered identifier); route identification; network and route map; schedule and route information; and clear indication of stop location and position. Bus route identification signs must comply with accessibility requirements.
Bus stop signs must adhere to ADA sign and display design requirements, including visual contrast, glare, appropriate character size and spacing, and iconography. However, schedules, timetables, and system maps are exempted.
“810.4 Bus Signs.” 2010 ADA Standards for Accessible Design. US Access Board, United States Department of Justice (2010).
For riders with visual disabilities, provide an alternative to visual display boards; audible announcements are preferred over braille and other methods that require finding the display. Consider station/street noise and environmental characteristics during implementation.
If at an intersection, signs identifying stop location must be visible from all corners with either a recognizable system logo or standard transit stop marker.
Use wayfinding signage and materials that are consistent with regional or agency brand; consistent use of logos, colors, and fonts reinforces visibility.
Place wayfinding in predictable locations, such as overhead or at eye-level, and at regular intervals.
Place wayfinding elements at progressive intervals, and disclose necessary information at decision points.
Name stops, stations, and destinations to reinforce brand and recognizability.
Where multiple stops are located in close proximity to each other, mark stops with letters or numbers to ease stop identification and facilitate transfers (see On-Street Terminal, page <?>).
Signs identifying a stop name, location, or identifier must be prominent enough to be seen by passengers riding inside a transit vehicle, to aid in stop identification.
Real-time arrival displays with mobile app integration improve rider satisfaction and can increase ridership. Real-time displays can range from simple one-color LED text to full-resolution screens, and should be accompanied by audible announcements.
Integrate route and real-time arrival information into mobile applications, with emphasis on applications usable by people with visual disabilities. Providing information in these formats can strongly complement the written, visual and audio information present at a stop.
Include relevant transportation connections and services, including regional routes and bike share stations, to expand rider options.
To direct riders to from stations to destinations in the station area, indicate travel direction and times in easily understood units, such as approximate walking time.
Paving materials may indicate direction to subtly guide users through transit facilities.
Platforms may indicate door boarding areas with detectable surfaces, on-platform markings, or signage (i.e. “Wait Here,” “Step Aside,” etc.).