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Strategies for Successful Transportation Ballot Measures

Over the past decade, voters have approved more than 70% of local ballot measures that fund public transportation. Behind this striking level of success at the ballot box lie many close and hard fought campaigns providing critical lessons for today’s transit advocates. You will hear of a recently successful local campaign and examine the trends in the tactics of opponents of campaigns and projects and how this will shape campaigns in the future. Experts will offer firsthand insights on the messages, public engagement and political strategies driving ballot box victories.