Jim Gough is the Manager of Transportation Planning in MMM’s Thornhill, Ontario office. He has over 30 years of experience. He has significant experience relating to urban development, addressing complete streets and relevant disciplines such as traffic engineering, active transportation and transit modes, as well as parking. His experience includes a wide range of assignments related to place‐making and urban intensification. Recent urban design projects to which Jim has contributed include the Bloor Street West Visioning Study and the two St. Clair Avenues Studies for the City of Toronto, the Cooksville and Port Credit Mobility Hub Master Plans in the City of Mississauga, and an urban design study for the Town of Tecumseh, Ontario. Jim managed the Hurontario/Main Street Transit, Urban Design and Land Use Master Plan, which received the Canadian Institute of Planners Award of Excellence in Transportation and Infrastructure. Jim has a focus on sustainability in transportation, and he is currently the Chair of the Institute of Transportation Engineers (ITE) Sustainability Task Force.