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Daniel Firth

Title: Director of Mobility Pricing, TransLink
NACTO Title: Speaker, Designing Cities conference
Daniel Firth

Daniel Firth is director of Mobility Pricing at TransLink and formerly Executive Director of the Metro Vancouver Mobility Pricing Independent Commission. He brings many years’ experience of designing, implementing and evaluating road user charging and performance parking systems in London and Stockholm, as well as experience of aligning and integrating mobility pricing with other urban policy goals and plans.

Daniel was most recently Chief Strategy Officer for roads and streets at the City of Stockholm. He was project manager for the City’s Urban Mobility Strategy, including overseeing programmes to prioritise people walking, cycling and using transit, as well as goods movements. He was responsible for implementation and evaluation of the Stockholm congestion tax in 2007, for recent changes to the tax in 2015 and 2016, as well as for a large expansion of parking management. As project manager for the City’s public space strategy he was also involved in work on the Global Streets Design Guide.

Before arriving in Stockholm, Daniel was involved in the implementation and expansion of the Central London Congestion Charge, responsible for delivering a programme of complementary measures for bus priority and streetscape improvments. Daniel is an urban planner with qualifications from the University of Newcastle, England and the Royal Institute of Technology in Stockholm, Sweden.